Marty Muse

Marty Muse serves as Chief Marketing Officer for LHP and its affiliates, including LER TechForce. Prior to joining, he served as CEO at Vennli, where he orchestrated record revenue and the launching of new Content Intelligence software serving marketers with an AI-enabled tool for content planning. Prior to that, he served in several executive-level roles, including VP of Marketing at WebLink International, VP of Client Success, and CEO of an Indianapolis-based digital marketing agency, Relevance (aka Slingshot SEO), where he delivered SEO and digital marketing services to Fortune 500 clients.

4 min read

Speed Is Not the Enemy. Opacity Is.

Speed Is Not the Enemy. Opacity Is. Software-defined vehicles are being updated faster than the frameworks designed to...
5 min read

The CEO Just Signed for It. Does the Record Back Them Up?

The CEO Just Signed for It. Does the Record Back Them Up? The BIS connected-vehicles compliance deadline passed on...
3 min read

Keeping the Safety Case Alive: Extending Certification into Runtime

Blog Series: The Death of Static Safety This is the sixth and final part of a guest blog series titled "The Death of...
3 min read

When Safety Enforcement Becomes Control: Preventing Unsafe Interventions

Blog Series: The Death of Static Safety This is the fifth part of a six-part guest blog series titled "The Death of...
3 min read

Operationalizing Continuous Assurance Without Slowing the Machine

Blog Series: The Death of Static Safety This is the fourth part of a six-part guest blog series titled "The Death of...
2 min read

LHP OA Systems FAQ

Frequently Asked Questions What problem does OAS solve? OAS closes the gap between design-time certification and...
4 min read

Construction’s Software-Defined Moment

Construction's Software-Defined Moment This blog was originally posted by Michael Entner-Gómez on his Substack on...
3 min read

Avoiding a New Single Point of Failure: Designing Distributed Safety Enforcement

Blog Series: The Death of Static Safety This is the third part of a six-part guest blog series titled "The Death of...
4 min read

Validating Operational Assurance as a Safety Mechanism

Blog Series: The Death of Static Safety This is the second part of a six-part guest blog series titled "The Death of...
3 min read

Why Safety Certification Assumptions Don’t Survive Reality

Blog Series: The Death of Static Safety This is the first of a six-part guest blog series titled "The Death of Static...
4 min read

How the LHP OA Sentinel Platform Embeds Trust Into Every Mile

How the LHP OA Sentinel Platform Embeds Operational Trust The automotive industry keeps confusing precision with...
3 min read

Operational Assurance: Modeling the Hidden Costs of Non-Assurance

Most energy companies know how to measure output, uptime, and efficiency. They can tell you the cost per kilowatt-hour,...
5 min read

Why Operational Assurance Matters?

Operational Assurance: The Discipline for the Age of Systems of Systems From Isolation to Interconnection In the past,...